Marco CagninaFrequently asked questions
Everything you need to know about custom logo animation — pricing, formats, timelines and how we'll work together.
What is a logo animation?
A logo animation is a short motion sequence that brings a static logo to life — for example an intro reveal for a video, a looping mark for a website, or an animated icon for an app. It makes a brand more memorable and recognisable across digital touchpoints.
Why should I animate my logo?
An animated logo grabs attention, reinforces brand recall and adds a layer of professionalism to videos, websites, social media, ads and presentations. Motion communicates personality that a static image cannot.
Which file formats do you deliver?
Projects are delivered in the formats you need: MP4 and MOV for video and presentations, GIF for quick social or email use, WebM for transparent web backgrounds, and Lottie (JSON) for lightweight, scalable animations on websites and apps. You can request multiple formats for the same animation.
How much does a logo animation cost?
Every project is quoted individually based on complexity, length, the number of delivery formats and how the animation will be used. Share your brief through the quotation form and you'll receive a tailored estimate.
How long does a project take?
Most logo animations are delivered within 5–10 business days. More complex projects, or those requiring multiple variations, can take up to a few weeks. Timelines are confirmed in your quotation.
What does the process look like?
It is handled end-to-end in three steps: (1) you submit a brief, (2) you receive and approve a quotation, (3) the animation is produced and all final files are delivered via cloud-hosted download. Revision rounds are agreed upfront in the quotation.
What do you need from me to get started?
Ideally your logo as a vector file (SVG or AI), any brand guidelines or colour references, and a few examples of animation styles you like. The more context you provide in the brief, the closer the first result will be to your vision.
Can I use the animation on my website and social media?
Yes. Deliverables are tailored for web, social media, advertisements, brand videos and digital presentations. For websites and apps, the Lottie (JSON) format keeps the animation crisp and extremely lightweight.
Do you work with clients worldwide?
Yes — projects are delivered remotely to clients worldwide, in both Italian and English. Based in Padova, Italy.
Still have a question?
Tell me about your project and I'll get back to you with a tailored quote.
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